Royal Caribbean Cruises Ltd. Chooses AIMS Innovation to Intelligently Monitor its Microsoft BizTalk Solution

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On Land and Aboard Ships AIMS Innovations’ Application Performance Monitoring Cuts IT Costs and Prevents Downtime.

Palo Alto, CA – November 4, 2013 – AIMS Innovation announced today that Royal Caribbean Cruises Ltd. has selected AIMS for BizTalk, to monitor its Microsoft® BizTalk® system, at the company’s Florida headquarters and aboard 34 cruise ships sailing under the Royal Caribbean International, Celebrity Cruises and Azamara Club Cruises brands.  In this unique installation, Royal Caribbean will use the AIMS for BizTalk multi-tenant solution to monitor and manage the large bursts of traffic and information downloads that occurs when its cruise ships come into port. From its Florida “mission control”, Royal Caribbean can check the status of each ship’s BizTalk Solution, no matter where it is in the world.  

“Our multi-tenant solution will help Royal Caribbean cut down on monitoring time across its 34 cruise ships.  With one web-based log in, Royal Caribbean IT staff can spend less time sorting through warnings and more time doing higher-level service tasks that help meet the company’s goals and make their work lives easier,” said Ivar Sagemo, CEO of AIMS Innovation. “Like every business, Royal Caribbean is looking for new ways to simplify monitoring and decrease downtime that gobbles up its IT budget and staff’s time. AIMS for BizTalk is the first intelligent monitoring solution to dynamically determine monitoring thresholds and without human intervention proactively send “early warnings” before problems arise.”

“In order to deal with bursts of information across our system, we needed a more flexible, intuitive BizTalk monitoring solution that could help us anticipate problems and lead us quickly to the exact location of errors to fix them in a short timeframe,” said Max Schmidt, vice president of IT Infrastructure, Operations and Information Security for Royal Caribbean.  “We chose AIMS for BizTalk because it gives us an effective tool to quickly and accurately monitor our data without using extensive resources to manage it or paying for expensive software customization.”

Key Ways Royal Caribbean Cruises Ltd. Benefits from AIMS for BizTalk

  • Decreases the cruise line’s monitoring time. IT administrators only need to log into one environment to automatically get information from all the ships. Plus, administrators don’t need to determine the operational threshold for each system.

  • Prevents downtime. AIMS for BizTalk sends early warning alerts before downtime occurs and pinpoints the problem’s exact location versus making IT staff guess which warnings are real.

  • Learns and adapts to systems’ behavior.  AIMS for BizTalk modifies alerts over time dynamically  “self learning” traffic patterns to make alerts more accurate over time.  The dynamic nature of AIMS is critical to Royal Caribbean due to the varying loads during boarding and disembarkation which is considerably higher than normal operations.  Other products gave us constant false alerts making our previous monitoring solutions unusable.

  • Can easily and quickly be installed by any IT staff member. It takes 5 minutes without special training through Microsoft Azure cloud or a local install.


About AIMS Innovation

AIMS Innovation is a provider of intelligent monitoring technology for system integration solutions such as Microsoft BizTalk. AIMS for BizTalk is an early warning system that prevents costly downtime of the Microsoft BizTalk server environment by monitoring all IT infrastructure connections. Based in Oslo, Norway and Palo Alto, California, AIMS Innovation is a recognized Microsoft Partner and is a winner of Frost & Sullivan’s Best Practices Excellence Award 2013 for Application Performance Monitoring. For more information visit:


Aoife Kimber: + 1 650 773 7288,

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